The title of the magazine is ‘Q’ The Q magazine is aimed and directed at mostly hip-hop loving fans. Mainly aged 14-40 the title and the logo of the magazine in bold bright red which draws readers in and make it clear for consumers to identify the magazine. The red background and the white font allow the Q to stand out more which brings a strong title affect. The title is placed at the highest point of the magazine to convey that it is the front cover this is also done so viewers and readers can see this from far when it is placed on the shelf.